Rachel Borscz is an Online Visibility Coach and personal care expert with over two decades of experience helping people build successful businesses and get found in an AI-first world. Rachel offers practical coaching, downloadable guides, and free resources for entrepreneurs, service-based business owners, and anyone ready to grow their visibility, their business, and themselves.

Rachel brings a unique combination of real business experience, hands-on coaching, and personal care expertise to everything she does. She has worked with business owners across all industries since 2008 and understands that true success means looking after yourself as well as your business. Her advice is always practical, honest, and built for real people, not just theory.

Rachel works with service-based entrepreneurs and business owners across all industries from brand new startups to established businesses ready to grow. Whether you're a sole trader, a small business owner, or someone with a side hustle you want to take seriously, Rachel's coaching goes beyond strategy. Alongside the visibility and authority-building work, Rachel weaves in practical wellbeing tools, think Emotional Intelligence, journalling, and frameworks like the Johari Window - because how you see yourself directly shapes how you show up in your business. If you're ready to move forward with genuine clarity and confidence, you're in the right place.

Rachel offers a mix of one-to-one coaching, digital resources, and self-paced guides available through the Payhip store. Whether you want to work directly with Rachel or move at your own pace, there's an entry point for where you are right now.

Rachel's business guides and resources cover a wide range of topics, including business strategy, marketing, social media, productivity, goal setting, and building a business with confidence. New guides and resources are added regularly, so check back often or subscribe to the newsletter to stay updated.

The free Social Media Audit Template is the best first step. It helps you get clear on what's working, what isn't, and where to focus your energy, before you spend another minute creating content that isn't converting.

It means the right people can find you, understand what you do, and trust you enough to buy. It's not about being everywhere online, it's about showing up consistently and strategically in the places that matter most to your business.

Once your purchase or free download is confirmed you will receive an email with a download link. Check your inbox and your spam folder if it does not arrive within a few minutes. All digital products are available to download immediately.

All of Rachel's guides and resources are delivered as PDFs that can be read on any device: phone, tablet, laptop, or desktop. No special software is required.

Digital products are delivered instantly and cannot be returned, so all sales are final. If you have any issues accessing your purchase, please get in touch, and Rachel will sort it out promptly.

The best way to stay in the loop is to subscribe to Rachel's newsletter. Subscribers get first access to new guides, free resources, hair care tips, business advice, and exclusive offers delivered straight to their inbox.

You can follow Rachel across social media for daily business tips, hair care advice, and personal growth inspiration. Links to all of Rachel's social media profiles are in the footer of this page.

Yes, completely! The Social Media Audit Template is a free digital download, no catch, no credit card required. Sign up with your email address, and it will be delivered straight to your inbox.

This is a self-assessment tool for small business owners ready to simplify their social media strategy. Download it, open it in PowerPoint or Google Slides, and fill it in for your own business.

👉 Download your free copy here

Not at all. Rachel's approach is built around simplicity and clarity. If social media has felt overwhelming, confusing, or just plain exhausting, that's exactly who this is designed for.

Rachel holds multiple qualifications: a dual Diploma of Business, Leadership and Management, Social Media & Marketing; a Certificate IV in Hairdressing; and a Certificate IV in Training and Assessment. This shows she is not just a coach but also formally qualified to teach this subject. Her approach extends beyond strategy by incorporating practical wellbeing tools such as Emotional Intelligence, journaling, and frameworks like the Johari Window. These tools help her demonstrate how self-perception influences professional presence.